Client: Nespresso
Agency: The Conscience Organisation
Role: Creative / Digital Designer
My objective was to create relevant content that highlighted indulgent moments for the Nespresso brand. I utilised significant dates like “3 day, long weekends” & “the lunar solstice” to help promote moments individuals would indulge in a Nespresso coffee.
Nespresso made it a mission to help communicate to its audience that the capsules used for coffee were recyclable. As part of my content creation brief, I extended my scope to include an animation that helped increase the awareness around Nespresso’s responsibility on sustainability and action.